Top 5 Businesses to Start on an E2 Visa in 2025

Dreaming of moving to the United States and running your own business? The E2 visa could be your golden ticket! Designed for entrepreneurs from treaty countries, the E2 visa allows you to invest in a U.S. business and manage it personally. Best of all, you don’t need to invest millions to qualify. With smart planning and strategic choices, you can start with a relatively low investment.

In this blog, we’ll explore the top 5 business ideas perfect for E2 visa applicants in 2025 that require low to moderate investment, yet have high potential for growth.

Coffee Shop or Small Café

Coffee culture in the U.S. is booming, and it’s not slowing down in 2025. Opening a cozy coffee shop or a niche café can be an excellent E2 business option. A simple, well-located coffee shop can operate with an investment starting from $80,000 to $150,000 depending on the city.

Key Advantages:

• High foot traffic in urban areas.

• Opportunity to offer unique blends, pastries, or cultural experiences.

• Potential for community loyalty and repeat customers.

Pro Tip: Focus on branding and offering unique products like vegan treats, international coffee styles, or sustainable options to stand out.

Digital Marketing Agency

In today’s online-driven world, businesses desperately need help with SEO, social media marketing, and online ads. Starting a digital marketing agency requires minimal physical setup, making it one of the most affordable E2 business options.

Estimated Investment: As low as $50,000 to $70,000.

Key Advantages:

• No expensive storefront required.

• Flexible service options (SEO, social media, ads, content creation).

• Scalable with low overhead costs.

Pro Tip: Specialize in a niche like healthcare marketing, local businesses, or e-commerce marketing to attract specific clients quickly.

Cleaning Services Company

Commercial and residential cleaning services are always in demand. A cleaning business has lower startup costs and is considered a “service” company, which fits the E2 visa guidelines.

Estimated Investment: Around $60,000 to $100,000.

Key Advantages:

• Minimal equipment needed.

• Can start small and expand with time.

• Opportunity to offer specialized services (eco-friendly cleaning, post-construction cleaning).

Pro Tip: Offer subscription-based packages to build steady, predictable income streams.

Franchise Ownership

Buying a franchise is a very popular route for E2 visa holders because franchises come with an established business model, brand recognition, and built-in support.

Estimated Investment: Varies widely, but many opportunities start at $100,000 to $200,000.

Key Advantages:

• Proven business model reduces risk.

• Franchisor provides training and marketing support.

• Easier to convince immigration officers due to proven success rates.

Pro Tip: Look for “emerging franchises” with lower franchise fees but growing market demand (like health food, fitness studios, or pet care).

Mobile Car Wash and Detailing Service

Americans love their cars, and they love keeping them clean even more. A mobile car wash or detailing service is a fantastic, low-investment business idea perfect for E2 visa applicants.

Estimated Investment: Around $50,000 to $80,000.

Key Advantages:

• No need to lease expensive locations.

• Low inventory and equipment costs.

• High demand in suburban and urban areas.

Pro Tip: Offer eco-friendly car wash options to attract environmentally conscious customers and differentiate yourself from competitors.

Final Thoughts

The E2 visa is an amazing pathway for entrepreneurs ready to take a leap into the American market. By choosing a business that aligns with your skills, interests, and budget, you can not only qualify for an E2 visa but also build a thriving, profitable venture.

Remember, success on an E2 visa isn’t just about making the initial investment — it’s about actively managing and growing your business. Choose wisely, plan thoroughly, and you could be living your American dream sooner than you think!

Thinking of applying for an E2 visa in 2025? Contact our experts today to get personalized assistance and business planning support!